As marketers, we generally look at how we can influence consumer’s behaviour for the good of the business, but we should also be looking at how we can influence behaviour to make positive social change.

You may be asking yourself how you can utilise your marketing skills to help address social injustice? In this event SUBS and SMS have teamed up to teach you how to go beyond traditional marketing to maximise your positive social impact. Whether you plan to work for a private company or a not-for-profit organisation creating socially ethical marketing is extremely important 

KEY POINTS THIS EVENT WILL ADDRESS 

• Discuss how marketing students can enter their careers with the purpose of going beyond the roles of traditional marketers to maximise their positive impact on society.
• How marketing has traditionally been used for good; i.e. marketing conducted by charitable and not-for-profit organisations.
• How private sector companies are increasingly using their brands for a social purpose

Sign up HERE to participate in this event: https://forms.gle/qCPQQ4otUQVh7vuW9

IMPORTANT INFO Event Date: Tuesday 4th August Event Time: 12pm - 1:30pm Location : Online via Zoom

So join SUBS and SMS on the 4th of August to hear from UNICEF, Westpac, RB and Project Everest - exploring how you can grow your marketing career whilst creating social impacts, engage in company run case studies and meet other ethically driven students.

Hope to see you there!